440 : Kellon Ambrose – Some things just work – How foundation building on Amazon brings results
Again another super smart, no-excuses seller who figured stuff out. Building out what you figured out seems smart enough, but avoiding shiny object syndrome (seems most sellers have this gene!) and staying focused, has brought Kellon incredible results. Kellon’s previous episode for context: https://ecommercemomentum.com/episodes/319-kellon-ambrose-gaining-slight-edge-can-make-difference-amazon-business/
431 : Douglas Levin – 3 Key principles: Know your: Customers, Brand Values and Competitors in building out your ecommerce business
Can you answer the questions in the title? Do you really know who your ideal customer is? Does your brand represent the value you think it is? How well do you know your competitors? All of those things should be influencing your business.Every decision should take those “Key” principles into consideration and Doug helps you…